Humans are Visual Creatures, Visual Content Matters We live in a world where visual matters. That is why marketing companies exist. We help your company sell your product or service to consumers. In a digital age where there are more mobile devices than computers and we spend more and more time on these devices, visual content […]
2016 the YEAR of Visual Content for Social Media and Online Branding
HOW IMPORTANT IS VISUAL CONTENT It is imperative that as marketers we focus on the visual content we use for social media and other meida. Visual content is the images we use for our marketing efforts. Every time we post something on our websites, or on our social profiles, the images steal the show. Each […]
The Role of Social Media in Sales
How Do You Use Social Media to Prospect? The traditional sales process has waned as our culture has evolved on a digital platform. Today, prospecting techniques include more than printed materials and sales calls. Social Media has become one of the strongest ways to reach your pipeline. 75% of B2B buyers and 84% of C-level executives, use social […]
The Fall-Out of Our 8-Second Attention Span
The Results are In… Drumroll Please… Congratulations fellow humans, our attention span is now a whopping 8 seconds. This according to a Microsoft study released in May of 2015. They looked at 2,000+ Canadians over the age of 18. Here is a LINK to the article if you want to see the breakdown in demographics. I ponder this study as […]
Important Traits of a Social Media Manager
5 Traits that Make a Social Media Manager Great Never before has your company been more exposed as it is today. With the advancements in technology, your audience is more connected than ever. Social media is not optional for businesses in today’s digital world. Social media will generate a legacy of content and keywords for years […]
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