The biggest change came when Google did their December 2020 update. Google does updates for a reason, they want to make the experience for the end user better. So to that end, they update the algorithm in hopes to give the audience what they want when they want it.
Clients ask us all the time, “where do you think people are searching for you?” The answer is a search engine. In today’s world of AI searching the web for things relevant to different searchable topics it is important to have content there for AI to find.
We want to explain three ways you can be improving your digital content.
Did you know that more than 70% of people now admit that they would rather learn about a company through their content? In addition, more than 50% of people read content marketing titles at least once a month. So it is important to make sure your titles are catching to draw consumers into your site to learn more.
Understanding the Great Value of Content to improve your Search Engine Optimization (SEO.) Today, you need to know the great value of content for your business. Having a great website is a big part of establishing your brand. Without great content, your website may not stay relevant for long. You see, Google rewards […]