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6 Reasons Doing Your Own Marketing is Hurting Your Business.

July 6, 2018 By Elizabeth Orley 3 Comments

How Many Balls Can You Juggle Well? Marketing

We can’t all be great at everything, that includes trying to do our own marketing. As a small business owner myself, I can say that I spend a great deal of time on social media. I run a digital marketing company and I often hire help from those who are experts at certain things. Does […]

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Filed Under: Blog Tagged With: Business, Digital Marketing, digital marketing strategy, Marketing, Outsourced Marketing, SEO

Digital Marketing Strategy – Start With The End In Mind

June 29, 2018 By Elizabeth Orley 2 Comments

Start With The End In Mind - How We Do Digital

What do we mean when we say “start with the end in mind?” The first step in deploying any digital marketing strategy should be understanding what you want for an end result.  By starting with the end in mind, you are then able to break down each marketing campaign into obtainable goals.  Those goals can […]

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Filed Under: Blog Tagged With: Advertising, Branding, Digital Marketing, digital marketing strategy, start with the end in mind, Strategy

Why Does Google Search Hate My Website?

September 27, 2017 By Elizabeth Orley 1 Comment

Google Search - Elizabeth Ink

Is your website getting found in Google Search? Many years ago the philosophy about websites was something along the lines of “build it and they will come.” The days of creating a website and letting it “exist” is no longer a good strategy for having your website be found by Google search engines.  Years ago […]

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Filed Under: Blog Tagged With: Digital Marketing, digital marketing strategy, Google, Google Search, SEM, SEO, Website, Websites

Is Your Slow Website Costing You Customers?

June 5, 2017 By Elizabeth Orley 5 Comments

What happens to a business with a slow website? Part of the work we do with digital marketing is to look for ways to make improvements across digital platforms.  When it comes to any time of client, the faster you can get them the information the better.  If you website is running slow, chance are you […]

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Filed Under: Blog Tagged With: Digital Marketing, digital marketing strategy, Slow Website

Change Your Digital Marketing Strategy in 3 Simple Steps

May 21, 2017 By Elizabeth Orley Leave a Comment

Digital Marketing Strategy - 3 Things You Can Do Now.

You Can Change your Digital Marketing Strategy in 3 Simple Steps. Making adjustments to your digital marketing adjusting your digital marketing strategy can be simple.  The truth is that no matter what your online business footprint is, your strategy should be fluid.  Digital marketing is always changing.  The latest applications, Google changes their algorithms, or […]

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Filed Under: Blog Tagged With: Digital Marketing, digital marketing strategy

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